50+ Women-Owned Brands

Captain Blankenship is a U.S.-based organic beauty brand founded in 2009 by Jana Blankenship in the Hudson Valley, New York. The brand crafts clean hair and body care products inspired by the ocean and nature, using plant-based ingredients and essential oils. Its hero products, including the Sea Salt Hair Spray and Golden Shimmer Oil, are formulated with certified organic botanicals and packaged sustainably. Captain Blankenship’s mission is to create beauty with integrity, minimizing environmental impact while maintaining high performance. Every formula is cruelty-free, biodegradable, and free from synthetic fragrances and parabens. What makes the brand distinctive is its deep connection to nature and its transparent ingredient philosophy. It continues to lead in sustainable beauty, combining simplicity, effectiveness, and ecological consciousness.

Founded in 2014 by Elizabeth Davis, Shedavi is a U.S. holistic beauty brand focused on hair growth and wellness from the inside out. Its product line includes herbal hair oils, vitamins, and botanical-based shampoos and conditioners. The brand blends Ayurvedic and modern botanical ingredients such as hibiscus, bamboo, and biotin to promote strong, healthy hair. All products are vegan, cruelty-free, and free from sulfates and silicones. Shedavi’s philosophy centers on intentional beauty—encouraging women to care for themselves naturally and consistently. What makes the brand distinctive is its integrative approach combining topical and nutritional care, positioning it as a wellness-focused haircare company.

Manetain is an Indian haircare and accessories brand dedicated to curly, wavy, and textured hair. Founded by curl enthusiasts, it offers a complete range of curl-safe products including shampoos, conditioners, styling creams, and satin accessories. Its formulas are free from sulfates, silicones, parabens, and drying alcohols, ensuring moisture retention and definition for curls. Manetain also sells satin pillowcases, bonnets, and diffusers to complement a healthy hair routine. The brand’s mission is to make managing natural curls easier and more accessible to Indian consumers. What sets Manetain apart is its community-first approach — built by curlies, for curlies — offering education, product guidance, and support. With India’s humid climate in mind, Manetain designs solutions that enhance curl patterns and reduce frizz, making it a trusted choice in the Indian curly hair market.

SEEN is a dermatologist-developed haircare brand founded in 2018 by Dr. Iris Rubin and Gregory Maged. Designed for sensitive skin, the brand’s formulas are clinically tested to prevent acne and irritation often caused by traditional hair products. SEEN’s range includes shampoos, conditioners, and styling creams made with gentle, non-comedogenic ingredients that improve scalp health and hair texture. All products are vegan, fragrance-free, and dermatologist-tested. What makes SEEN unique is its skin-science-first approach — bridging dermatology and haircare to create safe, effective solutions for all hair types. Its clean formulations and medical credibility have earned recognition from dermatologists and beauty professionals worldwide.

Jupiter is a U.S.-based scalp-care brand specializing in premium anti-dandruff solutions. The brand’s collection includes medicated shampoos, balancing conditioners, and scalp serums infused with zinc pyrithione, probiotics, and soothing botanicals like squalane and coconut oil. Jupiter aims to normalize scalp care by combining clinical efficacy with luxury sensorial design. All products are vegan, cruelty-free, and free from sulfates and parabens. What makes Jupiter unique is its focus on scalp wellness and self-care — turning dandruff treatment into an elevated, enjoyable routine. With dermatologist-tested formulas and modern branding, Jupiter has redefined how consumers approach scalp health, blending science, design, and confidence in every bottle.

Founded in 2024, Good Juju is a Canadian brand that creates science-backed, plastic-free haircare and personal-care bars. Its shampoo and conditioner bars are powered by probiotic technology, rice protein, and natural oils to promote scalp balance and strengthen hair. Every product is vegan, cruelty-free, and packaged in compostable materials. The brand’s ethos centers around environmental impact reduction and inclusivity, making sustainability accessible to everyday consumers. What makes Good Juju distinctive is its fusion of green innovation and biotechnology, delivering high-performing, waste-free care for conscious consumers worldwide.

CURLS is a U.S.-based natural haircare brand founded by Mahisha Dellinger in 2002. Created to empower women with curly, coily, and wavy hair, the brand offers clean, effective products designed to define and nourish natural textures. Its collection includes shampoos, conditioners, and styling products made with organic blueberry, coconut oil, and aloe vera. CURLS has been a pioneer in the textured hair industry, widely available in both salons and major retail stores. The brand also places emphasis on education and representation, helping redefine the beauty standard for textured hair globally. What makes CURLS distinctive is its combination of accessibility and authenticity — bridging professional performance with community empowerment. Two decades later, it remains a trusted leader in curl care and a key influence in the natural hair movement.

Pattern Beauty is a U.S.-based haircare brand founded by actress and entrepreneur Tracee Ellis Ross. Created to celebrate and support curly, coily, and tight-textured hair, the brand was launched with a mission to provide products that truly meet the needs of the textured hair community. Pattern Beauty offers a wide range of shampoos, conditioners, leave-ins, and styling products designed to hydrate, define, and nourish curls without harsh ingredients. Each formula is made with high-quality, moisture-rich ingredients like jojoba oil, aloe vera, and shea butter. The brand also focuses on inclusivity and self-acceptance, encouraging people to embrace their natural hair with pride. What makes Pattern Beauty unique is its combination of expert formulation, cultural authenticity, and strong community representation. Through its thoughtful approach to design and messaging, Pattern Beauty has become a leading voice in redefining beauty standards for textured hair worldwide.

Founded in 2015 by Keisha Jo Lawler in the U.K., Trepadora is a premium curl-care brand inspired by the founder’s Caribbean roots and formulated with precision science. Its products, including Papaya Slip Taming Potion and Coconut Almond Smoothing Conditioner, combine natural botanicals with clinically tested ingredients for definition and moisture balance. Trepadora emphasizes a minimalist routine that supports long-term hair health. Every formula is vegan, cruelty-free, and free from sulfates, silicones, and parabens. What makes Trepadora distinctive is its dermatologist-developed approach to curls, combining botanical care with performance-driven innovation for frizz-free, healthy results.

Rucker Roots was founded in 2013 by sisters Dr. Ellen Rucker Sellers and Ione Rucker Jamison in the United States. Inspired by their Southern heritage, the brand uses natural root extracts like carrot, ginger, and turnip to nourish and strengthen textured hair. The collection includes shampoos, conditioners, and styling products designed to encourage healthy growth and moisture retention. All formulas are sulfate-free, paraben-free, and safe for color-treated hair. Rucker Roots promotes wellness and confidence for all curl types, blending family tradition with modern science. What makes it unique is its root-based approach to nourishment, combining nature’s essentials with proven hair-health benefits.

Sienna Naturals is a Los Angeles–based clean haircare brand founded in 2012 by Hannah Diop and later joined by actress Issa Rae as co-owner and ambassador. The brand focuses on plant-based solutions for textured and curly hair, combining natural ingredients with dermatological science. Its range includes shampoos, conditioners, and treatments that restore moisture, strengthen strands, and promote scalp health. Sienna Naturals avoids sulfates, silicones, and synthetic fragrances, offering clinically tested, vegan formulations. The brand stands out for its focus on scalp care as the foundation of hair wellness, a concept often overlooked in textured haircare. What makes Sienna Naturals distinctive is its science-meets-culture approach — addressing the specific needs of textured hair while promoting authenticity and representation in beauty. The brand has quickly grown into a leader in the clean-textured haircare movement.

Bounce Curl is a U.S.-based curly haircare brand founded by Merian Odesho, a chemist who created the line to simplify textured hair routines. The products are made with botanical ingredients such as aloe vera, black seed oil, and plant proteins to enhance definition, reduce frizz, and nourish curls. All formulas are vegan, cruelty-free, and free from silicones, parabens, and sulfates. Bounce Curl’s goal is to help people embrace their natural texture through lightweight, effective care that supports curl health. What makes the brand stand out is its science-backed yet natural approach, combining clean formulations with real performance. It’s now one of the most trusted names in the global curly hair community.