

Rutvish Organic is an Indian organic hair and skincare brand that focuses on sustainable, chemical-free beauty solutions. Its products are made with certified organic herbs and oils, formulated to address concerns like dandruff, dryness, and hair fall. The brand’s range includes herbal shampoos, oils, and conditioners enriched with ingredients such as neem, aloe vera, and fenugreek. All products are free from sulfates, parabens, and synthetic dyes. Rutvish Organic emphasizes eco-conscious production and biodegradable packaging. What makes the brand distinctive is its farm-to-formula approach, ensuring purity and potency in every product. It reflects India’s movement toward mindful, nature-based personal care.
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The Curl Co is an Indian haircare brand founded in 2023 by Isha Mahabal and Rutvika Bhide, designed to meet the growing needs of India’s curly and wavy hair community. Based on science-backed formulations, The Curl Co offers shampoos, conditioners, and leave-in products that focus on hydration, curl definition, and frizz control in humid climates. All products are sulfate-free, paraben-free, and cruelty-free, ensuring gentle yet effective care. The brand also promotes curl education, teaching users how to build routines tailored to their texture. What makes The Curl Co distinctive is its India-specific approach — formulating products for local weather, hard water, and textured hair patterns often overlooked by global brands. It has quickly gained attention for helping users embrace and care for their natural curls confidently.
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The Indie Earth is an Indian natural beauty brand offering hair, skin, and wellness products made from ethically sourced ingredients. Its haircare range includes shampoos, serums, and oils infused with argan, onion, and bhringraj extracts to reduce hair fall and promote regrowth. The brand focuses on clean formulations free from parabens, sulfates, and silicones. All products are cruelty-free and inspired by traditional Ayurvedic principles. What makes The Indie Earth distinctive is its balance of tradition and innovation, combining ancient remedies with modern formulations. It has built a strong reputation for delivering affordable, effective, and nature-based beauty solutions worldwide.
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