Act+Acre

Founded in 2020 by Glory Ama, Amari Haircare is a U.K.-based brand focused on promoting healthy, natural textured hair. The brand formulates botanical-rich oils, conditioners, and masks that target dryness and breakage. All products are cruelty-free, vegan, and made without harsh chemicals. Amari Haircare emphasizes consistency, self-love, and education, offering guides and community support for hair maintenance. What makes the brand distinctive is its blend of simplicity and authenticity, using minimal ingredients that deliver real nourishment for Afro and curly hair types while encouraging confident, natural beauty.

Vegamour is a Los Angeles-based hair wellness company founded in 2016 by Christina Zeigler and Daniel Hodgdon. The brand takes a holistic approach to haircare, combining clean, plant-based science with advanced biotechnology to promote healthier, fuller hair. Its product line includes serums, shampoos, conditioners, and supplements formulated with natural ingredients like mung bean, red clover, and curcumin. Vegamour is best known for its GRO line, which supports hair growth by addressing scalp health and hormonal balance without harsh chemicals. The brand stands out for its commitment to clean beauty — all products are vegan, cruelty-free, and free from synthetic hormones and toxins. By merging science-backed results with sustainability, Vegamour has become a leader in the hair wellness movement. Its focus on long-term health rather than instant fixes makes it a trusted choice for those seeking natural yet effective hair growth solutions.

CURLS is a U.S.-based natural haircare brand founded by Mahisha Dellinger in 2002. Created to empower women with curly, coily, and wavy hair, the brand offers clean, effective products designed to define and nourish natural textures. Its collection includes shampoos, conditioners, and styling products made with organic blueberry, coconut oil, and aloe vera. CURLS has been a pioneer in the textured hair industry, widely available in both salons and major retail stores. The brand also places emphasis on education and representation, helping redefine the beauty standard for textured hair globally. What makes CURLS distinctive is its combination of accessibility and authenticity — bridging professional performance with community empowerment. Two decades later, it remains a trusted leader in curl care and a key influence in the natural hair movement.