Avimee Herbal

Vilvah Store is an Indian sustainable beauty brand founded in 2017 by Kruthika Kumaran in Coimbatore, Tamil Nadu. The company focuses on crafting natural, eco-friendly skincare and haircare products made with fresh, farm-sourced ingredients such as goat milk, hibiscus, and aloe vera. Vilvah’s formulations are handmade in small batches, ensuring purity and freshness without synthetic additives or harsh preservatives. Its haircare line includes natural shampoos, conditioners, and oils designed to repair, hydrate, and strengthen hair naturally. The brand is committed to plastic-free packaging and responsible sourcing, making it one of India’s pioneers in sustainable beauty. What makes Vilvah distinctive is its farm-to-bottle” philosophy — combining traditional Indian botanicals with clean formulation science. Vilvah appeals to conscious consumers who want effective, gentle products that are as kind to the planet as they are to their skin and hair.

Fix My Curls is an Indian curly-hair brand founded in 2019 by Anshita Mehrotra. Based in Gurugram, the company focuses on creating products specifically for curly, wavy, and textured hair — a segment long underserved in the Indian market. Its range includes curl creams, leave-ins, shampoos, and gels made with nourishing ingredients like flaxseed, aloe vera, and shea butter. All products are sulfate-free, silicone-free, and cruelty-free, formulated to hydrate and define natural curls. The brand promotes curl education and self-acceptance, encouraging Indians to embrace their natural texture. What makes Fix My Curls distinctive is its authenticity — it’s built by curlies, for curlies, blending clean formulations with a relatable community message. It has quickly become a trailblazer in India’s emerging textured-hair movement.

Ravel is a personalized Indian haircare brand that formulates custom shampoos and conditioners based on individual hair goals and environmental factors. Using data-driven algorithms and natural ingredients, Ravel creates products that target dryness, dandruff, frizz, and hair fall. Each formula is sulfate-free, silicone-free, and paraben-free, ensuring a gentle, effective routine. The brand also promotes sustainability with recyclable packaging and minimal waste. What makes Ravel distinctive is its personalized approach — combining technology and clean ingredients to deliver tailored haircare experiences. It represents a new wave of customizable beauty emerging in India’s fast-growing haircare market.