Oyin Handmade

Innersense Organic Beauty is a California-based haircare brand founded in 2005 by professional stylists Greg and Joanne Starkman. The brand was born from the founders’ desire to create clean, effective products that nurture both hair and overall well-being. Innersense offers a complete range of shampoos, conditioners, treatments, and styling products made from certified organic ingredients like aloe vera, shea butter, and quinoa protein. All formulations are free from sulfates, silicones, and synthetic fragrances, designed to support healthy, hydrated hair naturally. The brand’s philosophy centers around mindfulness, self-care, and purity — encouraging users to reconnect with themselves through their hair rituals. What makes Innersense unique is its balance of salon-grade performance and holistic wellness, combining clean chemistry with deep respect for nature. Today, it’s one of the most respected names in the global clean haircare movement.

Founded in California by Rachel Budde, Fat and the Moon is an artisanal, small-batch beauty brand creating herbal-based skincare and haircare. Its hair products, such as the Day to Day Shampoo and Softening Hair Oil, use natural clays, aloe, and essential oils to cleanse and nourish. The brand avoids synthetic preservatives and plastic packaging, using reusable tins and jars. Fat and the Moon promotes slow beauty rooted in folk herbalism and body positivity. What makes it distinctive is its hand-crafted, philosophy, blending traditional herbal wisdom with modern environmental awareness.

Poofy Organics is a U.S.-based family-owned company specializing in hand-crafted, certified organic personal-care products. Founded in New Jersey, the brand was created to offer safe, toxin-free alternatives for families seeking truly clean beauty. Its product range spans skincare, makeup, and haircare, including organic shampoos, conditioners, and styling products. Poofy Organics uses USDA-certified organic ingredients, ensuring full transparency and traceability from farm to bottle. The brand’s formulations are free from parabens, sulfates, and synthetic fragrances, crafted in small batches to maintain freshness and quality. What makes Poofy Organics distinctive is its deep commitment to craftsmanship and community — every product is handmade in its own facility, supporting sustainable, ethical production. By focusing on safety, integrity, and family values, Poofy Organics has built a trusted reputation in the organic beauty movement.