Naturalicious
Naturalicious, founded by Gwen Jimmere, is a U.S. natural-haircare brand recognized as one of the first certified minority-owned beauty manufacturers in the country. The brand offers time-saving, three-step hair systems made with Moroccan rhassoul clay, aloe, and natural oils. Its products simplify wash-day routines while promoting moisture, curl definition, and scalp health. All formulas are vegan, sulfate-free, and made with clean, nourishing ingredients. What makes Naturalicious distinctive is its efficiency-first approach, empowering women to embrace their curls with confidence through easy, effective, and culturally rooted haircare.
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