
Wildfang is a Portland-based gender-inclusive fashion brand founded by Emma McIlroy in 2013, created to challenge traditional gender norms in clothing. Built on principles of equality, self-expression, and inclusivity, Wildfang designs bold, functional apparel that rejects stereotypes and celebrates individuality. The brand is known for its sharp tailoring, statement graphics, and unapologetic messaging, offering pieces that feel empowering and expressive. Wildfang blends fashion with activism, supporting social causes and using its platform to advocate for equality and representation. With a strong community-driven identity, the brand resonates with those who view clothing as a tool for confidence, visibility, and change.
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