Sand Snow Linen

The Loom is an Indian fashion brand focused on hand-crafted and artisanal women’s wear. The brand offers a wide range of clothing including dresses, tunics, sarees, kurta sets, and everyday ethnic wear. The Loom works closely with Indian artisans and designers, using traditional textiles and craft techniques. The designs are simple, breathable, and comfortable, making them suitable for daily wear and relaxed occasions. The Loom focuses on natural fabrics, soft colours, and timeless styles rather than fast trends. The brand appeals to people who appreciate handmade clothing, Indian craftsmanship, and slow fashion that feels practical and rooted in tradition.

The Eastern Loom is an India-based fashion brand that focuses on hand-crafted clothing inspired by traditional textiles and weaving techniques. The brand creates women’s wear such as dresses, tunics, sarees, and ethnic sets using natural fabrics. The Eastern Loom works with artisans to bring handwoven materials into modern, wearable designs. The collections are simple, breathable, and comfortable, making them suitable for everyday wear and relaxed occasions. The brand values craftsmanship and slow fashion, creating clothing that feels meaningful rather than mass-produced. The Eastern Loom appeals to people who enjoy traditional Indian textiles and want clothing that reflects heritage while still being easy to wear.

Prasam Crafts is an India-based craft and fashion brand focused on traditional handmade clothing and artisanal products that highlight local craftsmanship. The brand creates garments such as tunics, tops, dresses, and ethnic pieces that often feature handwoven fabrics, traditional dyeing, and cultural detailing. Prasam Crafts works closely with artisans to bring hand-crafted techniques into wearable clothing that feels rooted in heritage and thoughtful creation. The designs tend to favour natural materials, relaxed silhouettes, and patterns inspired by traditional Indian craft. Instead of mass-produced fashion, the brand focuses on mindful design and cultural expression, giving customers pieces that feel meaningful and grounded. Prasam Crafts appeals to people who enjoy clothing that carries a cultural story and artisan craft rather than standard fast fashion. It’s ideal for customers who value handmade detail and clothing that feels expressive and rooted in tradition.