

Poplinen is a United States–based fashion brand founded by Tanya Menendez in 2019 that focuses on wardrobe essentials made from crisp, quality linen and breathable fabrics. The brand creates pieces such as tops, shirts, dresses, trousers, and casual staples that feel natural, relaxed, and easy to wear in warm weather and everyday life. Poplinen’s designs favour clean silhouettes and neutral tones, making them easy to mix and match within a wardrobe. The clothing feels fresh and breathable, suitable for travel, errands, work, and relaxed social occasions. Instead of loud prints or heavy detailing, the brand focuses on timeless, wearable pieces that feel calm and dependable. Poplinen appeals to people who want fashion that feels light, breathable, and practical. It’s ideal for customers who enjoy natural fabrics and everyday clothing that feels simple, comfortable, and versatile.
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Pink Salt Swim is an Australia-based swimwear brand that focuses on colourful, comfortable bikinis and one-piece swimsuits with a relaxed, coastal vibe. The brand creates swimwear designed to feel wearable whether lounging by the pool, walking on the beach, or heading out on holiday. Pink Salt Swim’s designs often use bright colours, simple lines, and easy-to-wear cuts that flatter without heavy structure. The focus is on fun, easy fashion rather than overly complicated fits. The pieces are designed to feel comfortable for a range of body types, making swimwear life easy and enjoyable. Pink Salt Swim appeals to people who want swimwear that feels lively and comfortable without feeling too formal or trend-heavy. It’s ideal for customers who enjoy warm weather, beach days, and simple yet stylish swimwear that feels natural to wear.
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CAVA Athleisure is an India-based activewear and athleisure brand focused on comfortable, performance-ready clothing for everyday movement. The brand creates leggings, sports bras, tops, and casual workout sets designed to feel supportive, breathable, and stylish. CAVA Athleisure’s designs often combine functional fabrics with relaxed silhouettes that make pieces suitable for gym sessions, yoga, walks, and laid-back days. Instead of purely fashion-centric looks, the brand prioritises comfort and performance, making each item dependable for active lifestyles. The clothing feels versatile and easy to wear, helping customers feel confident whether they are working out or running errands. CAVA Athleisure appeals to people who enjoy activewear that feels practical and stylish. It’s ideal for customers looking for dependable athleisure that supports both movement and everyday comfort.
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Paragon Fitwear is a New York, United States–based activewear and athletic clothing brand by Paragon Direct that focuses on functional fitness apparel designed for movement, comfort, and everyday performance. The brand creates workout gear such as leggings, sports bras, tops, jackets, and training shorts made from breathable, stretchy fabrics that support activity without restricting motion. Paragon Fitwear’s designs balance comfort with active performance — pieces are meant to feel supportive during gym sessions, runs, yoga, or everyday life. The clothing is designed to be easy to mix and match and built to endure frequent use and washing, making them dependable wardrobe staples for fitness enthusiasts. Instead of overly technical or fashion-only pieces, the brand focuses on practical, wearable performance wear that feels natural to wear in many settings. Paragon Fitwear appeals to people who want activewear that works with their lifestyle — supportive, comfortable, and ready for movement. It is ideal for customers who prioritise function, comfort, and versatility in their fitness wardrobe.
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