Million Dollar Style

12h Tribe is an everyday contemporary fashion brand founded by Demi Marchese in Los Angeles, California, United States. Established by Demi at 22 years old with initial funding from personal savings, 12h Tribe grew from a hundred-dollar startup into a seven-figure business. The brand specializes in trend-conscious women's fashion featuring carefully designed pieces celebrating contemporary aesthetics and individual expression. Demi, inspired by fashion since childhood, launched the brand from her mother's kitchen and expanded through strategic retail placements and social media engagement. The brand emphasizes curated style, operational excellence, and empowering women with confidence, freedom, and community. 12h Tribe operates warehouses in both Los Angeles and Kentucky, with a mission to create beautiful apparel while building an authentic, meaningful brand experience. The company reflects Demi's hands-on leadership and innovative approach to fashion. Recognized as a notable contemporary fashion brand, 12h Tribe is celebrated for its distinctive style and commitment to creating a lifestyle rooted in confidence and community engagement.

Paragon Fitwear is a New York, United States–based activewear and athletic clothing brand by Paragon Direct that focuses on functional fitness apparel designed for movement, comfort, and everyday performance. The brand creates workout gear such as leggings, sports bras, tops, jackets, and training shorts made from breathable, stretchy fabrics that support activity without restricting motion. Paragon Fitwear’s designs balance comfort with active performance — pieces are meant to feel supportive during gym sessions, runs, yoga, or everyday life. The clothing is designed to be easy to mix and match and built to endure frequent use and washing, making them dependable wardrobe staples for fitness enthusiasts. Instead of overly technical or fashion-only pieces, the brand focuses on practical, wearable performance wear that feels natural to wear in many settings. Paragon Fitwear appeals to people who want activewear that works with their lifestyle — supportive, comfortable, and ready for movement. It is ideal for customers who prioritise function, comfort, and versatility in their fitness wardrobe.

Beyond Yoga is a fine contemporary activewear and lifestyle brand based in Los Angeles, California. The brand specializes in high-performance yoga wear and activewear designed for the conscious consumer seeking quality materials and sustainable production practices. Beyond Yoga creates capsule collections featuring versatile pieces that transition seamlessly from studio to street, emphasizing comfort, style, and functionality. The brand emphasizes ethical production, sustainable materials, and commitment to environmental responsibility throughout manufacturing processes. Each piece is thoughtfully designed using premium fabrics that prioritize performance and durability for active lifestyles. Beyond Yoga's design philosophy celebrates the connection between physical movement, mental wellness, and conscious fashion. The brand appeals to yoga enthusiasts and active women seeking authentic, high-quality activewear that supports their lifestyle. With founders dedicated to merging wellness with fashion, Beyond Yoga has established itself as a notable contemporary activewear brand celebrating mindful living and sustainable practices across all business operations and customer relationships.Bianca Kaif is a fine contemporary fashion brand specializing in women's clothing with sophisticated contemporary aesthetics. The brand creates thoughtfully designed pieces emphasizing quality, craftsmanship, and timeless style for the modern woman. Each collection features carefully curated womenswear reflecting the brand's commitment to quality materials, ethical production, and contemporary design principles. The brand appeals to discerning customers seeking investment pieces that transcend seasonal trends while maintaining contemporary relevance. With focus on sustainable practices and refined design sensibilities, the brand has established itself as a notable contemporary fashion brand.