Johnstons of Elgin

Farida Gupta is an Indian fashion brand founded by Farida Gupta, known for its contemporary take on traditional clothing. The brand focuses on women’s ethnic and fusion wear such as kurtas, dresses, tunics, and co-ord sets. Farida Gupta’s designs often feature hand-crafted prints, rich colours, and flowing silhouettes that blend tradition with modern comfort. The clothing is designed to be wearable for daily use, festive occasions, and workwear settings. Instead of heavy embellishment, the brand favours elegance and ease. Farida Gupta appeals to women who enjoy traditional Indian textiles with a modern touch. It is ideal for those looking for ethnic wear that feels graceful, comfortable, and versatile.

Maxfield LA is a Los Angeles, California–based fashion and lifestyle destination founded by Tommy Perse in 1969, known for its curated selection of designer clothing, accessories, and art from around the world. The brand offers an edited mix of high-end fashion and contemporary pieces that reflect bold creativity and cultural influence. Maxfield LA’s collections often include luxury ready-to-wear, avant-garde labels, and statement accessories chosen for their individuality and craftsmanship. Instead of ordinary retail offerings, Maxfield LA emphasises a unique shopping experience where style meets artistic expression. The pieces and brands showcased appeal to people who enjoy fashion that feels distinctive, expressive, and collectible rather than generic. Maxfield LA attracts customers who value creative design, rare finds, and fashion that feels culturally rich and forward-thinking. It’s ideal for those seeking standout pieces and curated designer fashion that feels inspired and unique.

J.Rozenbroek is a London, United Kingdom–based fashion brand founded by Jessie Reiken, focused on contemporary women’s clothing with a refined and artistic edge. The brand creates dresses, tailored pieces, and statement garments designed with strong silhouettes and thoughtful details. J.Rozenbroek’s designs often feel sculptural and modern, blending creativity with wearability. Instead of mass-produced fashion, the brand leans toward small collections that highlight design and craftsmanship. The clothing is suited for people who want something distinctive while still being wearable for events and elevated everyday settings. J.Rozenbroek appeals to customers who enjoy fashion with personality and design focus. It’s ideal for those looking for modern womenswear that feels confident and expressive.