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Paper London logo

Paper London

Paper London is a London, United Kingdom–based fashion brand founded by Kelly Townsend in 2012 that focuses on contemporary women’s clothing designed with a strong edit-led aesthetic. The brand creates wardrobe pieces such as tops, dresses, trousers, coats, and seasonal essentials that feel clean, modern, and easy to style. Paper London’s designs often balance minimal shape with thoughtful details that add subtle personality without heavy ornamentation. Instead of loud prints or overly complicated cuts, the brand favours calm colour palettes and classic silhouettes that can be worn across seasons. The clothing feels wearable and dependable — suitable for work, weekends, and casual social occasions without extra fuss. Paper London appeals to people who enjoy modern fashion that feels refined yet understated. It is ideal for customers who want contemporary wardrobe staples that are easy to mix, match, and wear often.

Brand Details
Clothing Brands
Designer Clothing
$$$
London, United Kingdom
2012
Worldwide
care@paperlondon.com
100K Followers
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