
"Lemlem is a New York based fashion and lifestyle brand, founded in 2007 by Ethiopian supermodel Liya Kebede, with origins in Ethiopia. The brand was created to preserve the traditional art of handweaving while providing sustainable employment for local artisans. Lemlem’s collections include resortwear, swimwear, and ready-to-wear crafted with artisanal fabrics and vibrant handwoven details. The swimwear line combines modern cuts with colorful, African-inspired patterns, reflecting the brand’s cultural heritage and global outlook. Lemlem is distinguished by its mission-driven approach, reinvesting in artisan communities and promoting ethical fashion. What makes the brand unique is its fusion of traditional craftsmanship with contemporary design, offering pieces that carry cultural meaning as well as modern appeal. With its dual roots in Ethiopia and New York, Lemlem has become an internationally recognized label that champions both heritage preservation and sustainable luxury."
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