Kyrah

Myza is an Indian jewelry brand founded in 2021 with the idea of making diamond jewelry more affordable and sustainable for modern buyers. Based in Mumbai, the brand focuses entirely on lab grown diamonds, which offer the same sparkle and durability as mined diamonds but are created in an eco friendly and ethical way. Each piece is crafted in 14 and 18 carat gold with certified lab grown diamonds, ensuring quality and longevity. The designs are clean and versatile, ranging from engagement rings and solitaires to everyday studs, pendants, and bracelets that fit easily into daily life. Myza also emphasizes transparency and fair pricing, helping customers understand the value of their jewelry while making diamonds more accessible to a wider audience. Customers love the brand for its mix of style, affordability, and responsibility, making Myza a growing choice in India for lab grown diamond jewelry that suits today’s lifestyle.

Firefly Diamonds is an Indian jewelry brand founded to offer a sustainable and modern alternative to traditional diamond jewelry. Based in India, the brand works exclusively with certified lab grown diamonds, pairing them with 14 and 18 carat gold to create pieces that are elegant, durable, and responsibly made. The designs are sleek and contemporary, featuring engagement rings, wedding bands, tennis bracelets, earrings, and pendants that fit into both everyday wear and special moments. Firefly Diamonds places a strong focus on transparency, educating customers about the environmental and ethical benefits of lab grown diamonds while also keeping prices fair and accessible. The brand appeals to couples and individuals who want jewelry that symbolizes love and luxury without compromise. Customers choose Firefly Diamonds for its balance of style, quality, and responsibility, making it a rising name in India for lab grown diamond jewelry.

Alexis Russell is a U.S.-based fine jewellery brand founded by designer Alexis Russell, specialising in hand-crafted engagement rings and custom designs. The collections feature ethically sourced diamonds, sapphires, and semi-precious gemstones set in recycled gold and platinum. Known for her raw gemstone rings and modern bohemian aesthetic, Alexis creates jewellery that celebrates individuality. What makes the brand unique is its blend of sustainability and artistry rings that feel unconventional yet timeless. With an identity rooted in romance and ethics, Alexis Russell appeals to couples who want ethical jewelry that is personal, meaningful, and non-traditional, positioning itself as a respected voice in alternative bridal jewellery.