

JMP The Label is a Sarasota, Florida-based swimwear brand, founded in 2021 by Juliette Porter and Jay Zendejas. The label offers trendy bikinis and one-pieces designed with bold prints, modern cuts, and youthful energy. Inspired by Florida’s coastal lifestyle, JMP The Label emphasizes fun, confidence, and individuality in its collections. The brand also highlights sustainability, producing many of its pieces from recycled fabrics and promoting slow-fashion values. What makes JMP The Label unique is its blend of celebrity influence and accessible style, leveraging Juliette Porter’s platform to reach a broad, fashion-conscious audience. With its playful, bold aesthetic and inclusive appeal, JMP The Label has quickly grown into a modern U.S. swimwear label with strong recognition.
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Maaji Swimwear is a Medellín, Colombia-based brand, founded in 2002 by sisters Amalia and Manuela Sierra. Known for its whimsical, eclectic aesthetic, Maaji produces reversible bikinis, one-pieces, and resortwear that feature vibrant prints, unexpected details, and imaginative storytelling. Each collection is inspired by fantasy themes, blending tropical influences with playful, artistic expression. The brand is also committed to sustainability, using eco-conscious fabrics and supporting reforestation and ocean preservation projects in Colombia. What makes Maaji distinctive is its dedication to creating a “Maajical” world for its customers, offering pieces that are colorful, reversible, and versatile, while rooted in creativity and Colombian heritage. With its unique blend of design innovation and social responsibility, Maaji has grown into one of Latin America’s most influential swimwear brands, now sold internationally in major retailers and boutiques.
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