ISTO

Erlich Textil is a Cologne-based brand founded in 2016 by Sarah Grohé and Benjamin Sadler, focusing on modern underwear and basics. The brand creates bras, underwear, loungewear, and everyday essentials designed for comfort and ease. Erlich Textil keeps its designs simple, using clean cuts and soft fabrics that feel good on the skin. The clothing is made for daily wear, offering a relaxed fit and natural feel. Instead of over-designed lingerie, the brand focuses on practicality and comfort. Erlich Textil appeals to people who prefer minimal, functional basics. It is ideal for customers looking for underwear that feels comfortable, thoughtful, and easy to wear every day.

Maya Eco is a United States–based fashion and lifestyle brand focused on sustainable, handmade clothing and accessories that reflect cultural artistry and thoughtful design. The brand creates wardrobe pieces such as dresses, tops, skirts, and casual wear that are often made with eco-friendly materials, natural fibres, and artisanal techniques. Maya Eco’s collections draw inspiration from traditional craft practices, bringing hand-crafted details into modern, wearable shapes. The clothing is designed to feel comfortable and easy to wear for daily life, casual outings, and relaxed weekends. Instead of heavy trends or short-lived fashion statements, the brand focuses on pieces that feel timeless and meaningful. Maya Eco appeals to people who enjoy clothing that feels connected to craft, heritage, and mindful creation. It is ideal for customers who prefer fashion that feels expressive, natural, and thoughtfully made rather than mass-produced or trend-driven.

De Ardenier is a Stockholm, Sweden–based fashion brand that focuses on refined women’s clothing with a minimalist Scandinavian aesthetic. The brand creates dresses, tops, trousers, and everyday essentials designed with clean lines and thoughtful silhouettes. De Ardenier’s designs often favour subtle details, quality fabrics, and a calm palette that make pieces suited for daily life, work, and casual outings. Instead of loud or fast fashion trends, the brand leans toward timeless simplicity and ease of styling. The clothing feels polished and understated, helping customers feel put together without much effort. De Ardenier appeals to people who enjoy minimalist fashion that feels modern and natural. It is ideal for customers looking for versatile wardrobe staples that feel refined, comfortable, and consistently wearable across different settings.