Dfly Paris

Tomfoolery London is a contemporary jewellery boutique and brand based in Muswell Hill, North London. Established in 1994, it showcases fine and modern jewellery from independent designers alongside its in-house tf House collections. Offerings include engagement rings, wedding bands, and statement jewellery crafted in gold, silver, and precious gemstones, with an emphasis on originality and artistry. What makes Tomfoolery distinctive is its dual identity as both curator and creator supporting emerging talent while also developing its own unique designs. With an identity rooted in individuality and creativity, Tomfoolery London appeals to customers who want boutique jewelry that is distinctive, artistic, and personal, positioning itself as a key destination for contemporary jewellery lovers.

Atelier VM is an Italian jewellery brand celebrated for its conceptual approach to design. Its collections include earrings, necklaces, and bracelets in gold and silver, often characterised by delicate, poetic forms. Known especially for its “Lifeline” permanent bracelet, the brand creates jewellery that reflects intimacy and emotion, blurring the line between jewellery and experience. What makes Atelier VM distinctive is its philosophy jewellery that embodies memory and personal connection. With an identity rooted in subtle artistry and sentiment, Atelier VM appeals to those who want minimalist jewelry that is meaningful, refined, and timeless, positioning itself as a unique Italian label.

James Newman Jewellery is a UK-based fine jewellery brand founded by designer James Newman, known for its hand-crafted designs that highlight texture and individuality. The collections include rings, cufflinks, and bespoke commissions crafted in gold, silver, and platinum with diamonds and coloured gemstones. Newman’s work often reflects a raw, organic quality, celebrating imperfection as beauty. What makes the brand distinctive is its artisanal approach pieces that feel sculptural and deeply personal. With an identity rooted in creativity and craftsmanship, James Newman Jewellery appeals to customers who want custom jewelry that is unique, expressive, and timeless, positioning itself as a respected name in British jewellery.